Independent Representative Administrator

Les Wallace

Les Wallace is the Independent Representative Administrator for Pala Casino Spa & Resort, one of Southern California’s premiere gaming and entertainment destinations. In that role, Les is responsible for working with independent marketing representatives to schedule and host individual customers and groups of players to enjoy Pala’s gaming, dining and entertainment amenities. Les has an extensive background in gaming.

A native of Southern California, he began his career with Del Webb Corp. at its Sahara Tahoe casino in Lake Tahoe, CA, where he quickly was promoted to a slot floor supervisor. In 1984, he became the shipboard casino manager for Princess Cruise’s The Love Boat. After traveling the world for three years, he returned to Lake Tahoe as the sales representative for Bergmann USA, the U.S. subsidiary of Bergmann Automaten, the German international slot machine manufacturer. In 1993, he and his family moved to Kansas City, MO, where he was part of the grand opening team for two leading gaming companies, Harrah’s and Station Casinos, Inc. Still in Kansas City, he then became the Midwest sales representative for Sigma Gaming, Inc. In 2003, he returned to California when he was named executive casino host for Harrah’s Rincon Casino in Valley Center, CA. A year later, he was promoted to national casino marketing manager and developed Harrah’s Rincon’s independent representative business.

Cell: 760-801-3094 Email: lwallace@palacasino.com


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